Tabitha Safdi

Chief Content Officer

Tabitha Safdi is the Chief Content Officer at South Carolina ETV. She found her passion for storytelling in the 16 years spent at ETV in creating content from concept to completion. She loves experimenting with new ways to attract audiences by working strategically to cultivate and engage viewers to make a positive impact on their lives. She received her bachelor’s degree from the University of South Carolina and her master’s degree from Columbia College. She’s a Riley Fellow of the Diversity Leadership Initiative, is a graduate from Leadership Columbia’s Class of 2017, and is Past President of the Junior Women’s Club of Lake Murray.

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