ETV and SC Public Radio Coverage Maps
562,800 Households tune in to ETV in an average week. 56% of South Carolina households watch in an average month. (Source: Nielsen, Feb 2014)
8 DMAs, including 5 of the top 100: #22 Charlotte, #37 Greenville/Spartanburg/Asheville, NC,#78 Columbia, #91 Savannah, GA, and #94 Charleston
(DMA) Designated Market Area is a television and radio industry term. It is a geographic area that represents specific television markets as defined by, and updated annually by, the Nielsen Company. There are 210 DMA markets in the U.S., and our network reaches into 5 of them, which is pretty unusual – most TV or radio stations serve one market. The markets are ranked by the number of television households located within it – so higher population markets are ranked higher.
SC Public Radio reaches 342,700 listeners weekly. (Source: Arbitron/Nielsen, Fall 2013)
Aiken/Augusta WLJK-FM, 89.1 ; Charleston WSCI-FM, 89.3 ; Greenville/Spartanburg WEPR-FM, 90.1 ; Conway/Myrtle Beach WHMC-FM, 90.1 ; Columbia WLTR-FM, 91.3 ;Sumter/Columbia WRJA-FM 88.1 ; Beaufort/Hilton Head WJWJ-FM 89.9 ; Rock Hill/Charlotte WNSC-FM, 88.9