South Carolina ETV
IP Business Summit Coming Soon to S.C.
Friday - May 17, 2013 at 07:52 am
Our next guest says that intangible assets represent about 80% or more of the value in most companies and yet even the most seasoned executive and managers are generally not aware of current best practices for legally protecting and strongly leveraging those assets. He's here this morning to tell us about the National IP Taskforce Business Summit, coming soon to South Carolina, that is considered to be the preeminent meeting in the United States for executives and managers to learn about and discuss intellectual property strategy and management. Attendees and speakers will be attending from around the world.
Mike Switzer interviews Dirk Brown, director of the Faber Entrepreneurship Center at the Darla Moore School of Business at the University of South Carolina in Columbia.
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