South Carolina ETV

SC Business Review

Columbia, S.C. Business Succeeds with “Worst” Slogan


Wednesday - December 12, 2012 at 7:52 am


Many S.C. retail businesses find themselves working hard to distinguish themselves from the big national companies, especially in this economic environment. Today's guest says her business continues to adapt and grow as they face today's challenges.

Mike Switzer interviews Carolett Cromer Turner, president of Cromers in Columbia, the company with the slogan "Guaranteed Worst in Town".

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